HP Introduces "Affordable" Color-Critical display

John_Cline wrote on 6/10/2008, 3:45 PM
This looks interesting...

24" 1920x1200 30bit LCD display with tri-color LED backlight. Seven color space presets for luminance, gamma, gamut, and white point; achieves completely accurate rendition of sRGB, Adobe RGB, Rec. 601, Rec.709, and DCI-P3 (97%) at the touch of a button. Analog, DVI-I, Display Port 1.1, HDMI 1.3, component, S-video, and composite inputs, HDCP support for protected content, and an integrated USB hub. $3,499 list.

HP DreamColor LP2480zx press release

HP DreamColor LP2480zx - overview and features

Comments

Cliff Etzel wrote on 6/10/2008, 3:50 PM
Affordable for whom??? My wallet just had a twitch at the term affordable coinciding with the $3,499 price tag...

Cliff Etzel - Solo Video Journalist
bluprojekt | SoloVJ.com
John_Cline wrote on 6/10/2008, 4:04 PM
That's why I put affordable in quotes. However, considering other displays with these capabilities cost $25,000 or more, it's a big step in the right direction.
Cliff Etzel wrote on 6/10/2008, 4:12 PM
DOH!!! - Homer J Simpson

Cliff Etzel - Solo Video Journalist
bluprojekt | SoloVJ.com
farss wrote on 6/10/2008, 4:20 PM
Looks exteremely affordable to me. If it had HD SDI or dual HD SDI input better. If it was 30" and did full raster 2K we'd have one immediately, come on HP, just a few pixels more :)

Bob.
John_Cline wrote on 6/10/2008, 4:44 PM
It has always amazed me that someone would spend $4k or (much) more on an HD camcorder and then edit the results on a cheap computer monitor. It's like the (heated) conflict I had some time ago with a former forum member when he stated that a $90 Walmart CRT TV was perfectly good enough to color correct and edit DV stuff. He completely dismissed the idea that a professional video monitor was the least bit necessary. He was wrong.
CClub wrote on 6/10/2008, 4:56 PM
John,
I think a lot of us (quite) a few steps below your expertise would agree with your last point, but here's why I won't purchase one just yet: I'd put the money toward another good HD camcorder like an EX first. At the level I'm at, not one of my customers has ever commented on my color correction, but when I have extra HD camera angles, they love it. Even if they noticed a color issue, they'd probably just adjust their TV before they thought it might be my color correction problem (if they even knew what that was). Not trying to play devil's advocate... just pure capitalism here. If I can get to the point where I have one more good camera and the next step up in desktop, I'd definitely purchase the monitor you mentioned. Especially if it color corrects to those specs with one button!
winrockpost wrote on 6/10/2008, 4:59 PM
John I agree a good monitor is needed for cc,, but using the hp monitor for hd cc would be about the same as using that walmart crt for dv :)
John_Cline wrote on 6/10/2008, 5:05 PM
"using the hp monitor for hd cc would be about the same as using that walmart crt for dv :)"

That's the whole point about the HP monitor, it IS a calibrated display device. It was co-developed by HP and Dreamworks for that very purpose. Apparently you didn't click on the links I provided.
winrockpost wrote on 6/10/2008, 5:07 PM
not big on press releases
Spot|DSE wrote on 6/10/2008, 5:53 PM
Thanks for the heads-up, John. I'd missed this one. Looks pretty sweet!
I'm very excited for the OLED panels, but for now...they're too costly.
farss wrote on 6/10/2008, 6:11 PM
We've got a OLED viewfinder on our SI-2K. Oh yeah it looks SWEET!

At $5K it'd dang well want to. For an extra grand I think you can have it heated as well, nothing worse than getting an eyeball frozen onto your viefinder.

Bob.
farss wrote on 6/10/2008, 6:16 PM
Relying on just a broadcast monitor to check you video can be a BIG mistake. Just as in an audio mixing suite you'll find a pair of horrid car radio speakers, in grading suites you'll also find a battered old TV.
How your video looks can be dramatically influenced by the final weak link in the chain. It can look great on a monitor connected by SDI and be full of artifacts once it goes down a composite connection.

Bob.