I went to an event tonight where I was with a lot of food writers and editors. At my table were folks from big papers in Chicago, Arizona and Connecticut. All of them said the same thing was happening at their papers. Both due to the web
1. Budgets were being cut and staffing was down
2. Newspapers are getting into the multimedia business bigtime.
The writers were being asked to take photos and shoot video. So if you are doing a story on a restuarant, the writers will be the ones collecting all the media on it. They are not sending out a separate photographer or videographer.
None of them were happy about it. As they said we are word people and we think in words and not pictures. So they are having to go to digital photography classes and classes in "Something Cut Pro or whatever" as one of them put it.
So one the one hand, it's another story about how companies are trying to do video without paying a video pro. On the other, it may be an opportunity for someone getting started in video to approach their local newspaper and offer the solution of being an in house multimedia expert. It might be an opportunity for Sony Digital Software to approach print news media and offer themselves as the easiest and best solution to get nonvideo folk up and running. It might be an opportunity for a video pro to approach their local paper and offer themselves as a trainer or a consultant.
1. Budgets were being cut and staffing was down
2. Newspapers are getting into the multimedia business bigtime.
The writers were being asked to take photos and shoot video. So if you are doing a story on a restuarant, the writers will be the ones collecting all the media on it. They are not sending out a separate photographer or videographer.
None of them were happy about it. As they said we are word people and we think in words and not pictures. So they are having to go to digital photography classes and classes in "Something Cut Pro or whatever" as one of them put it.
So one the one hand, it's another story about how companies are trying to do video without paying a video pro. On the other, it may be an opportunity for someone getting started in video to approach their local newspaper and offer the solution of being an in house multimedia expert. It might be an opportunity for Sony Digital Software to approach print news media and offer themselves as the easiest and best solution to get nonvideo folk up and running. It might be an opportunity for a video pro to approach their local paper and offer themselves as a trainer or a consultant.