SONY & VEGAS

snicholshms wrote on 12/16/2003, 10:55 AM
Very good news...we can all rest easier about the future of our favorite NLE and all the Sonic Foundry products that are now owned by SONY:

http://millimeter.com/ar/video_sony_electronics_manage/index.htm

Vegas is firmly in the big leagues! I'll bet that SONY will greatly improve Vegas and DVDA....as well as all the other products. SONY's got marketing muscle.

Comments

Jsnkc wrote on 12/16/2003, 10:58 AM
Nobody will really know for sure what will happen untill Vegas 5 is released and we get to kick the tires.
Mandk wrote on 12/16/2003, 11:24 AM
And hopefully those tires will cost less than replacements for my Porsche.
Spot|DSE wrote on 12/16/2003, 11:38 AM
The link provides a shortened recap of the time I spent at the press conference with the Sony guys, referenced in an earlier post.
These guys are full of enthusiasm, drive, and have the muscle to make this work. As I've said before, I'm very excited about Sony and Vegas. Not sure why folks keep looking for the negative side of this whole thing, because it's very positive.
Sony is now the only company that has a total solution. Lens to screen, they have all the pieces of the puzzle. The Broadcast, Audio, Digital Pictures, and Electronics folks all needed this piece to bring together a solution for everyone. Yamaha did this in the music industry, so did Peavey. Both are immensely successful. I'm sure Sony will do even greater. And I'm usually a pessimist. But not about this. I wish you all could have met with the folks from Sony that will be responsible for Vegas at many levels. I'm certain you'd have been impressed with their excitement and dreams. I sure was, and as many of you know, I'm pretty jaded.
busterkeaton wrote on 12/16/2003, 12:08 PM
I get the feeling that Sony is going to make a big splash soon. Now that the distribution channels are lined up, I can see a massive ad campaign. I even had visions of TV ads the other day. Perhaps it will be timed to release of Vegas 5.
TheHappyFriar wrote on 12/16/2003, 1:22 PM
Hey, maybe Sony could release Vegas 5 at "Vegascon 2004?" :) Game companies have conventions and us vegas users are at least vocal as those guys. :)

farss wrote on 12/16/2003, 1:36 PM
See my post elsewhere about a HiDef plugin for VV, clearly it's not only Sony who think the future of VV is in very good hands.
dvddude wrote on 12/16/2003, 1:48 PM
I'm primed and ready to get excited about the future of Vegas (and DVD-A), but I think people here are just a little disturbed by how "quiet" they have been. It sure would be nice to hear from some of these enthusiastic Sony folks here on the forums.

SoFo was fairly active here, but now you can hear a pin drop.

Personally, I have a few minor quibbles with DVDA, and I'm wondering if Sony will fix these. Now Ulead is offering a major upgrade to DVD Workshop, and Sony is saying next to nothing about the future of its own product. So I'm chewing my nails wondering if I should jump ship or hang in. The silence isn't helping.

It's good to hear that they are rarin' to go... I just hope they let us know the plan soon.
busterkeaton wrote on 12/16/2003, 2:17 PM
dvddude, perhaps they are quiet because everyone's working towards a new release.
MyST wrote on 12/16/2003, 6:48 PM
When Sound Forge 7.0 was released, I (along with most other registered owners of Sony apps) received an e-mail giving me yet again a great deal on the upgrade from my 6.0.
Reading the entire e-mail, there was mention of MANY new exciting products to be released in the near future (not an exact quote).
That being said, I believe it's Acid's turn to be upgraded next. CD Architect should be after that, then Vegas/DVD-A.
As far as the Sony reps being quieter than they used to be on these forums...don't forget there were SoFo employees let go before Sony bought SoFo. I don't think Sony's replaced them, but I might be wrong.
Peter Haller regularly anwers posts on the Acid forum during the week-end on his own time. THAT'S dedication!

M
Spot|DSE wrote on 12/16/2003, 10:04 PM
Peter Haller is an animal. The guy never seems to sleep. I guess it's the engineer in him....To my knowledge, all the engineering, marketing, and other folks related to Vegas are still quite related to Vegas.
You are quite right, Myst. Lots of exciting things happening to be revealed in their own good time. Not that I know anything, but I sure am excited about what little I do know.
farss wrote on 12/16/2003, 10:22 PM
There has ben so much pointless speculation over this issue over the past months, I have to wonder how any of the VV users find time to use the product!

Just answer a few questions before you try to put any negative spin on this:

If not Sony then who?
Write out a list of brilliant concepts Sony have bought into and killed off, next to it write a list of brilliant ideas they've bought into and are now the dominant technology in the marketplace. Which list is the longer?

Still not convinced? Search out the pixelmonger website, read what the guy who runs it has to say about his experiences with Sony.

I've worked for several companies that have been taken over by by British and American multinationals, in general they know how to screw things up. The Japanese and Sony in particular are very different beasts. They know innovation isn't their stongpoint, but they know a good thing when they see it. They have the resources not only to fund the people with the ideas but the marketing and manufacturing nouse to get it to market.

The only people I can see who SHOULD be worried are Adobe, Apple and maybe even Avid.

The only danger I can see is when the whole thing does take off VV loosing its appeal as the underdog. I can still remember how much we used to cheer Microsoft when they slayed the IBM Golliath, how quickly we forgot.
PeterWright wrote on 12/17/2003, 5:31 AM
Hey - I'm still cheering Microsoft !

Hate to think where I'd be without 'em.
cheroxy wrote on 12/17/2003, 6:09 AM
"There has ben so much pointless speculation over this issue over the past months"

My possitive spin -
I for one spend time in speculation because of the excitement I feel when I think and talk about Vegas. I feel like a little kid before Christmas everytime I think of what we might be getting in the next edition. :)
Similarly, my favorite hobby is vegas. So much a favorite that I refer to it as my passion. Like most people I love talking about my passion, I guess I just wish Sony would as well. But, I just have to hope this is the silence before the storm (storm on FCP and PP that is!) I don't have enough experience or knowledge to know Sony's track record on issues like this, so I will have to take the experts opinion (ie-spot), on feed off their excitement.

Merry Christmas
BD wrote on 12/17/2003, 6:15 AM
When I worked for IBM, our CEO once told us that he bought Sony TV sets for his home because Sony had the best global quality.

We have four Sony camcorders, two monitors, two TVs, a DVD player, Playstation, boombox, SurroundSound system, etc., and have generally been delighted.

Sony is a market leader -- not a follower that would gobble up other businesses just to bury 'em. I look forward to being a Sony Vegas & DVD-A user for a long time.

Brandon's Dad
BD wrote on 12/17/2003, 6:30 AM
The Vegas development team were silent on this forum last year, just before they released Vegas 4. They musta been workin' 24x7, leaving zero time for preparing forum responses. They're the greatest!

Brandon's Dad