With the exception of this line >>>With the real-time effects and transitions and much faster render times, Vegas joins the big kids in workflow efficiency. <<<.
Somebody should tell them Vegas was the first with real time previews effects and transitions. FCP and AVID were a couple of years behind. with this whole, everything in software, no hardware addons and rendering necessary.
Guys, Vegas will never get the respect that AVid and FCP get due to 1) marketshare and 2) the lack of use on big budget producing films. If "Million Dollar Baby" was cut on Vegas instead of Avid, we would see a ton of people jump on the bandwagon. Selfishly, I like having Vegas as a little kept secret and enjoy watching the FCPers pull their hair out trying to find workarounds.
From a totally selfish standpoint, the only way Vegas will get improved is if it DOES make it to the big time. Otherwise, it will die. I have seen this happen too many times, and I know what the movie looks like.
The missing ingredients are alliances, massive third-party development support (including development seminars), glamour accounts (like the "Million Dollar Baby" Avid deal), etc.
With Sony's budget and clout, these are not all that difficult to do, but someone -- starting with the Vegas product manager -- has got to have the will and the balls to do these things.
With Sony's budget and clout, these are not all that difficult to do, but someone -- starting with the Vegas product manager -- has got to have the will and the balls to do these things.
John,
If it's so easy, I respectfully suggest you submit a budget and full proposal to the product manager, and go for it. It isn't at all easy, nor not-difficult. Sony Media Software is a VERY small division at Sony US. They're quite happy to take whatever opportunities come their way.
W've worked with some huge, mind-blowing names that are using Vegas. And they either won't, or can't, endorse a product for any number of reasons. Any product. Past that...maybe Sony Media Software can hire someone to make a film using their tools, and hope it becomes a hit rather than just a shelf movie like so many are. Can anyone guarantee a hit film? Big film? Festival winner?
I think if people had ANY idea of who is really using Vegas out there and for what... they'd be shocked. But for a free copy of $599.99 software out there, vs getting a free 100K system out there...there is a big difference in endorsements.
But if it were so easy, budgets aside, Avid, FCP, and other NLE manufacturers wouldn't be scrambling so hard to keep their share of the pie.
If it's so easy, I respectfully suggest you submit a budget and full proposal to the product manager, and go for it.
Spot, I've made several proposals, in writing to Sony, for things that they should be doing, but have not received a response from anyone in product management. The engineering team has responded, but not marketing.
I won't bore anyone here with my credentials in the software business -- anyone can Google my name and "Ventura Software" and find out for themselves. However, I actually do know something about how to win in the software business.
I used to charge a lot of money for the advice I have given to Sony for free. As Danny DeVito's character says at the beginning of "War of the Roses:"
When a man who makes $500 an hour wants to tell you something for free ...
That line apparently didn't get through to them, or maybe I'm just not charging enough when I do charge for my advice.
Regardless, I really do want them to succeed, so I will continue sending my advice and ideas. Maybe someone new will join the team. Also, I have a summer home only 80 miles from Madison. Perhaps I'll drop by sometime ...
the only way Vegas will get improved... Otherwise, it will die...
John,
As we're approaching the end of this millennium's 5-year mark, instead of singing Vegas' last days eulogy, why not concentrate on the positive side of things that has taken Vegas to new heights, thus making this 80-mile Road Trip To Madison but a mere 8-mile one, a metaphor for overcoming the odds? It doesn't have to be a long, lonely journey from death to birth when you read about:
Ironically, one of the main reasons why Vegas is not very promoted by pro video resellers is it's greatest "historical" feature: software only, realtime workflow.
They don't want to sell it cause there is simply no money to make with it...
Here's something from the Videoguys blog I hadn't seen before.
Cineform demonstrating its codec over 10 generations.
Warning it's a very big web page, but it's very clever, you can look at the same picture and see it 1st generation or 10th generation. The picture doesn't move when you switch so it's very easy to spot differences.