As I observe and/or participate in the HDV discussions in this forum I notice that most folks that work with HD, use the 1080i format far more often than the 720p format. My camera also shoots HDV at 1080i but I am looking very seriously at the JVC GY-HD110U which shoots 1280x720 24p/25p/30p and 720x480 24p/60p/60i. Is there any reason why I should stay away from 1280x720? Note that I live in the U.S. and shoot only NTSC.