Marketing Documentary Process

CClub wrote on 1/28/2008, 8:21 AM
What's the best process to market a documentary? The last few I've done have had very small, regional appeal, so I just had Discmakers render a good-sized batch, charged for tickets at several showings I did, and sold discs. Now, I'm in the middle of a documentary that may have a bit bigger appeal (a great story regarding a Holocaust survivor), and I figured I'd at least give it a shot to market it.

Once I'm done with the documentary itself, is it best to start with film festivals? Sending copies to avenues that may be interested in it (e.g., PBS, Discovery Channel, et al)? Because I believe once I've charged for showings and sold discs, I can no longer bring to film festivals, etc., correct?

Comments

No comments yet - be the first to write a comment...