I need to quickly get several (9) 30 second SD commercials across the country for cable broadcast.
I've experimented with creating a high quaity AVI, then compressing for download using RAR and ZIP compressions. With the "Best" settings used througout the process, the results appear pretty darn good (It's difficult to find the difference from the original).
The RAR files are nearly half the size of the ZIPs making the transfers faster.
Nothing is free. What am I losing in quality, and which (RAR or ZIP) is best? Is there another preferred method other than uploading the originals to my server? Is there an alternate format, other than AVI that would serve this high quality purpose.
I'll follow up with an overnight tape shipment, but they'd like to have them ASAP.
Thanks in advance for your input!